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Virtual Commerce: Brands in the Metave®se
 1024 664 David Hoppe
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The value of the global metaverse is expected to reach $800 billion by 2024. This represents more than 16-fold growth over the $48 billion generated in 2020. The metaverse brings with it a host of legal challenges and opportunities including trademark enforcement, branding and marketing deals, content partnerships and collaborations, market development, and customer diversification.

Heavy Meta: Privacy and Cybersecurity in the Metaverse
 1024 663 David Hoppe
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The metaverse is poised to become the biggest technological revolution of the 21st century. It is likely to change the way humans engage with each other, revolutionizing social interaction, building whole new economies, and ushering in a host of privacy and cybersecurity issues.

Can the Long Arm of the Law Reach Into Extended Reality?
 1000 648 David Hoppe
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Every day, millions of gamers, students, and other users around the world log in to experience the virtual world. Some are intent on playing the latest, most realistic video game. Others seek to recreate real-life social interactions in the virtual space.

Lights!! Camera! Token! Are NFT’s Ready for Their Big Closeup?
 1000 648 David Hoppe
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Non-fungible tokens (NFTs) are once again proving their versatility. Entrepreneurs have found a variety of compelling uses for them in video games, drink recipes, digital art, fantasy sports, and more.

How App Developers Can Adapt to Apple’s IDFA Opt-in Requirements
 1000 648 David Hoppe
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Earlier this year, Apple announced that the latest update to iOS 14 will include enhanced user privacy protections. In a major test for app developers, the iOS update will eliminate apps’ default access to Identifier for Advertisers (“IDFA”). An IDFA is a unique device identifier used by developers for ad attribution, targeting,…

Video Games Lawyer
China Accuses U.S. of Breaking WTO Regulations with ByteDance Bans
 1000 648 David Hoppe
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In a closed-door meeting, China accused the U.S. of breaking World Trade Organization (WTO) regulations with its bans of ByteDance apps TikTok and WeChat. According to The Economic Times, China argues that the bans “are clearly inconsistent with WTO rules, restrict cross-border trading services, and violate the basic principles and objectives of…

video games lawyer
In a Deal with Oracle, “TikTok Global” to Become US Company
 1000 648 David Hoppe
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The Treasury Department is reviewing a deal between TikTok’s Chinese owner ByteDance and Oracle that would avoid a US ban on the popular video-sharing app. Treasury Secretary Steven Mnuchin said ByteDance has pledged to “create TikTok Global as a US-headquartered company” that will generate 20,000 American jobs. As part of the deal,…

video games lawyer
Lawsuits Contest Trump’s TikTok and WeChat Bans
 1000 648 David Hoppe
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Several lawsuits have been filed in response to President Trump’s recent executive order banning TikTok and WeChat in the United States. Trump originally justified the executive orders by arguing that the Chinese-owned companies constitute a national security threat. The President’s executive orders, issued on August 6, would ban transactions on both TikTok…

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Selena Gomez Sues Mobile Game Company for $10M for Stealing Likeness
 1000 648 David Hoppe
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Variety reports that Selena Gomez is suing the owner of a mobile game for $10 million for allegedly using her likeness without permission. The app in question, Clothes Forever – Styling Game, is available for download on Apple’s App Store. The game allows users to go on shopping trips, design outfits, and…