Cryptocurrency Articles

Sell the Sizzle, Not the Stake: Marketing NFTs
1000 648 David Hoppe

Numerous celebrities, musicians, athletes, and other influencers have invested in NFT artwork and technology, whether for their personal use or for building the next stage of their brand and empire.

Phonies, Phishing, & Functionaries: Risks in Buying and Selling NFTs
1000 648 David Hoppe

The market for non-fungible tokens (NFTs) has boomed (and busted) over the past year. As businesses and asset owners continue to create and sell NFTs representing a range of physical assets, digital images, internet memes, event tickets, memorabilia, and more…

Mint Conditions: NFT Artist Agreements
1000 648 David Hoppe

Legal issues arising from intellectual property-related concerns have received wide coverage in recent months and, in some cases, have derailed popular NFT projects. It’s no exaggeration to say that the success of an NFT project may hinge on how well the NFT artist agreement is drafted…

Star Power: NFTs and the Right of Publicity
1000 648 David Hoppe

Lately, there has been a lot of buzz around celebrities endorsing or investing in NFTs. The trend raises several legal implications surrounding the minting of NFTs and the right of publicity…

Poor (Or Rich?) Little Fool: NFTs and the Greater Fool Theory
1000 648 David Hoppe

Non-fungible tokens (NFTs) have exploded in popularity since the development of the blockchain. While NFTs are mostly created for art, sports collectibles, virtual real estate, or other in-game assets, they are unique, indivisible tokens registered on the Ethereum blockchain that give them unique fingerprints that cannot be replicated or altered.

As Good As Advertised? NFTs in Marketing
1000 648 David Hoppe

Non-fungible tokens (NFTs) are quickly establishing themselves as one of the fastest-growing and most innovative advertising media. “NFT” is now a key marketing buzzword, with Collins Dictionary naming it the 2021 Word of the Year.

When NFT Deals Go Bad: Lessons from G2 v. Bondly
1000 648 David Hoppe

With Non-fungible tokens (NFTs) comprising a multi-million-dollar market, there is seemingly no limit to their potential – the summer 2022 slump notwithstanding.

Do’s and DAOn’ts: Setting Up a DAO For Your NFT Project
1000 648 David Hoppe

Decentralized autonomous organizations (DAOs) are increasingly popular as the organizational structure of choice for many individuals, groups, and companies pursuing NFT-based projects and businesses.

Not-So-Bored Aping: Chinese NFT Copyright Law and the US Courts
1000 648 David Hoppe

A recent Chinese court’s ruling on copyright infringement of NFTs could define how tokens and other digital assets are viewed by regulators in the United States and around the world. The court found that an NFT platform is liable for contributory copyright infringement with respect to a digital artwork it hosted.